When designing for print, it is always best to create your file using CMYK and/or PMS colours. This is because we print using these 4...

So, what is a Casebound Book? Casebound, often referred to as Hard Cover, is a common binding method for high quality book and archives....

The FSC label is the world’s most trusted mark for sustainable forestry. So what do these labels mean? Which product is best for you and...

For those unacquainted with printing terminology, you may find them strange or confusing. As experts in the printing industry, they are...

What is a Dieline and why do you need one? A Dieline (or keyline) is a graphic element included in print artwork, showing where it needs...

Did you know Printcraft offers a compostable alternative to plastic mailbags? If you want to send an Eco-Friendly Unaddressed Mail...

1. Personalised Marketing The most important way to obtain the consumer's attention, is to use their name. Whether it be hearing it or...

Direct mail advertising involves sending a physical piece of mail to a potential customer. Direct mail offers several advantages over...

USE HIGH RESOLUTION OR VECTOR ART High resolution assets are critical for successful print design. Too often, people are in a rush to...